Business Marketing

Outdoor & Exterior Signs Is Critical to Your Business’ Success

Axe Signs & Wayfinding is the premier signage company in Palo Alto, California providing custom signs for both the interior and exterior of commercial and residential buildings. Image Master was named one of the Top 10 Best Companies by Smart Business Magazine. Their reputation spans the United States and Canada as well as Mexico and South America. They offer a wide range of signage solutions including custom signage, mobile signs, digital signs, LED advertising, full color banners, animated signs, monument signs, neon signs, and more. They offer many options for large as well as small businesses.

If you are looking for an effective way to brand your San Mateo office or store, consider an outdoor & exterior signage company. The best way to brand your business is with bold and memorable images that people can relate to and remember. Using signage to brand your company helps to create a positive impression in the community where your business is located. Creating an image of success is vital for any business seeking to increase customers or increase investment dollars. Using signage to enhance your brand will not only increase visibility of your storefront sign but also draw attention to your promotional items such as pens, umbrellas, t-shirts, hats, and bags.

There are several factors to consider when choosing an outdoor & exterior signage company. The first step is to determine your purpose for utilizing signage. Depending on your business type, you may require customized outdoor & exterior signs to accurately depict your business’s image and provide vital information. For example, if you are a pet boutique, your signage needs will be different than those for a salon or other business type. Your signage needs will also vary depending on whether you are located in San Mateo County or are in a surrounding area that requires special signage.

Your outdoor & exterior signage needs will also depend on the number of outdoor signs you require. For example, if your business consists of five or fewer employees, you may not need a full outdoor sign. On the other hand, businesses with hundreds of employees may want to consider purchasing multiple display signs to attract customers from a variety of distances. Furthermore, outdoor & exteriors signs are an excellent method to brand your corporate image as well as to ensure your company’s presence in your particular community.

Once you have determined your specific requirements, you can begin looking for the right signs with the right graphics. A reliable sign company will have artists available to create a variety of sign graphics specifically tailored to your business type and logo. A sign company that understands how graphic images are crafted will be able to work with you to create the right signs that will accurately represent your business, complement its logo, and add pizzazz to your storefront.

Some of the most popular graphics used in signage today include animated graphics, pop-ups, and 3D graphics. Pop-up graphics allow us to capture the attention of potential customers by highlighting special offers and promotions. They are particularly useful for businesses that offer products that must be seen to be appreciated. Animated graphics are extremely eye-catching and allow us to bring to life any special promotion or deals our business is advertising. They are especially useful when creating outdoor or event signage, because they allow us to provide moving graphics that move with the consumer as they interact with the environment.